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  • Personalized email subject lines: Do they work? - MarTech
    This trend holds true for click through as well The personalized subject line click through rate was 1 74% versus 2 74% On the other hand, personalization in the body of the email got much better open and click through rates (23 4% and 3 18%) compared to generic text (20 59% and 2 4%)
  • 70 Personalization Statistics Every Marketer Should Know in 2025
    Personalized emails have a 29% higher open rate and a 41% higher click-through rate compared to non-personalized emails Personalized subject lines are 26% more likely to be opened Personalized calls-to-action result in 202% better conversion rates than default or standard calls to action Segmented and personalized emails generate 58% of all
  • Email Open Rates By Industry ( Other Top Email Benchmarks) - HubSpot Blog
    Questions in subject lines can increase opens by up to 50% and numbers by 17% SaaS Average open rate: 38 14% Use the recipient’s name in the subject line Personalization often feels gimmicky, but when it’s natural, it adds trust How to Improve Click-Through Rates: 6 Methods That Work 1 Keep one clear CTA per email
  • Email Marketing Stats You Can’t Ignore in 2025: Shocking ROI Insights . . .
    Action-Oriented Language: Subject lines using actionable words like “discover” or “save” increase click-through rates by 22% A B Testing: Marketers using A B testing for subject lines report a 37% improvement in email engagement metrics Crafting concise, personalized, and action-driven subject lines is key to standing out in crowded
  • Personalized email marketing statistics: Why tailored campaigns drive . . .
    Personalized subject lines double email opens from 16 67% to 35 69% Personalized email campaigns reach 41% higher click-through rates than non-personalized ones 57% of email marketers manage to enhance engagement with personalized content 62% of business leaders see personalization as a driving force in increasing customer retention
  • 100 Personalization Statistics and Facts - bebusinessed. com
    Conversion Rate: Personalization can improve conversion rates by 202% Customer Lifetime Value (CLV): Personalized marketing efforts can increase CLV by 30% (McKinsey) Engagement Rate: Personalized emails have a 29% higher open rate and a 41% higher click-through rate (Campaign Monitor)
  • BEST EMAIL SUBJECT LINE STATISTICS 2025 - amraandelma. com
    4 Impact of Personalization: Using personalized subject lines can boost open rates by as much as 50% 5 Effect of Emojis: Incorporating emojis in subject lines can increase open rates by 56% 6 Use of Preheader Text: Emails that pair their subject lines with preheader text have an average click-through rate of 3 12% 7
  • Increase Opens Clicks: Personalize Email Subject Lines - FulcrumTech
    Subject lines personalized with names had open rates of 21 2%, whereas subject lines with other types of personalization had open rates of 22 0% This compares to open rates of 14 1% for subject lines that weren’t personalized However, only 2% of the emails in this study had personalized subject lines Will personalization work for your
  • Personalization and Its Effect on Email Marketing Metrics - BotPenguin
    According to case studies, using personalized subject lines helps companies raise open rates by an average of 50% Enhanced Click-Through Rates and Conversions Emails that are customized for each recipient based on their interests and preferences increase click-through rates and lead to conversions Personalized CTAs in emails may raise click
  • 15+ Must-Know Personalized Email Marketing Statistics
    A significant 72% of consumers exclusively engage with personalized messaging (Source: SmarterHQ) Personalized emails achieve an impressive open rate of 29% and an outstanding click-through rate of 41% (Source: Campaign Monitor) 49% of respondents prefer receiving promotional emails from their favorite retail brands every week (Source: Statista)
  • What Is Email Personalization and Why Is it So Powerful? - Benchmark Email
    Another advantage of personalization is the ability to increase open rates When recipients see their name or other personal details in the subject line or throughout the email, they feel a stronger connection to the message Marketers who employ personalization in their emails report 27% higher unique click rates and 11% higher open rates
  • 30+ statistics about sales email subject lines you need to know
    Adding the word “video” to your subject line increases open rates by 7-13% (Zippia, 2023) Adding numbers to subject lines boosts open rates by 57% (Zippia, 2023) The word “newsletter” decreased open rates by 18 7% (Zippia, 2023) Sadly, emojis in subject lines don’t seem to help increase open rates or click-through rates





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